First Game, First Success: The Practical Guide to Lauching an Indie Game
Complete support for independent developers to turn ideas into global successes.
Investment - 57%
$ 🔒 $ 11,99
72 Pages
15 Chapters
+100 Readers
72 Pages
15 Chapters
+100 Readers
The Guide that puts you ahead of the competition
In-depth strategies for successful launches
Learn how to plan, position, and execute your game launch using techniques professionals use to attract attention and generate sales from day one.
Boost your visibility in the gaming market
Discover how to build a fan base even before the launch by using marketing tools and strategic channels to make your game stand out.
Turn your project into a viable commercial product
Understand how to validate your idea, set clear goals, and align your game development with market demands to ensure return and longevity.
About the ebook
Launching an indie game is more than bringing an idea to life; it’s a process that requires planning, market knowledge, marketing strategies, and community engagement techniques. This ebook is a comprehensive guide to help developers understand all the steps needed to make their game visible and attract players worldwide. Whether you are just starting out or have some experience, you will find practical and detailed guidance here to navigate the competitive gaming market.
What will you learn?
Plan the launch of an indie game
Marketing strategies for indie games
Publishing and sales in digital stores
Chapters
1
Planning the launch Defining goals and objectives
2
Structuring the game for the market Quality tests and adjustments
3
Marketing strategies for indie games Organic marketing and SEO
4
Building a community Choosing community platforms
5
Game internationalization and localization Cultural adaptation and content translation
6
Media and influencer relations Creating press kits and media materials
and much more
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Testimonials Readers who took the first step

"I was totally lost with my first game, had no idea how to start the launch. This guide opened my mind! Now I know what to do and in what order."

João Pedro M. — beginner game creator

"The guide is super straightforward, no fluff. It helped me understand the marketing side that college never talks about. I've already started applying it to my thesis project."

Camila N. — Game Design student

"I thought launching a game was just publishing it and done. After reading the guide, I realized there's a lot I hadn’t even considered. Totally worth the read!"

Renato O. — solo dev

Who is this eBook for?
Independent developers
If you're creating a game alone or with a small team, this guide helps you plan a professional launch without needing a big budget.
Game design students
Ideal for students who want to understand how to launch a game in the real world, beyond just the technical aspects.
Small game studios
For teams with an ongoing project that need a clear plan to promote, sell, and stand out among the competition.
First-time creators
If this is your first game and you don't know where to begin with the launch, this guide gives you the essential steps to get it right.
Those who want to learn game marketing
You may master the technical side, but success also depends on how the game is promoted — and this eBook shows you exactly how.
Content creators and gaming community members
Perfect for those who want to understand the behind-the-scenes of a launch and create more relevant content about games and development.
Boost your indie game
We offer personalized marketing strategies, including public relations, social media, and exclusive content in Indie World, MGN Magazine, and Mundo Gamer Community. With launch support and monetization consulting, we increase the visibility and success of your indie game. Explore Indie World
"My experience with Indie was very positive! The team was welcoming, patient, and friendly. The project was well-structured and important, giving space to the national indie world and allowing exchanges with other countries. The interview was pleasant, with a professional and relaxed team. The material produced was of excellent quality." Jamil Martinez, dev. at Capivara Prime Studio

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